What the heck does a social media manager actually do?

“I get paid to be on Facebook.” This is normally how I introduce my job to new people. Admittedly, it’s a statement designed to be provocative. Shock, awe, horror—these are all responses I’ve encountered. Almost everyone uses Facebook these days, from your high school friend who just got engaged, to your weird aunt inviting you […]

What the heck does a social media manager actually do? More